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Why invest in Pricing ?
20%
20% Increase of Customer Lifetime Value
((Source : Gartner PO&M - 2022)
10%
2 to 10% of Margin Increase
(Source : Gartner PO&M - 2022)
6
Rapid payback on investment often less than 6 months
(Source : Gartner PO&M - 2022)
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